Tag Archives: advertising

Facebook Video Specs

What size does it need to be again? It’s no secret that video content is more effective at getting engagement on social platforms! I mean, who doesn’t love a cat video! With the platforms we use to engage our media changing, the standard 16:9 video aspect might not be as effective as it once was. To…

Facebook Partner Categories launch in the UK

  After a long wait, Facebook’s has finally launched its much acclaimed Partner Categories to advertisers in the UK, the eagerly awaited behaviours gives a wealth of targeting data to advertisers. Facebook already gives advertisers incredible targeting options, such as age, sex, location, interests, employment status, parents, travelling intent, mobile device users and as a result…

Do we still need a brochure?

Since it was launched in the early 90’s, the Internet has become an important part of marketing strategy and a very necessary vehicle to display and promote the products and services of any company.  But this does beg the question for business owners, do we still need a brochure when we have our website? Yes,…

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