The Promens Annual Report came about as a result of the success of the Polymoon report, which Graphitas had created previously. This report revolutionised the way in which the Plastics Industry presented their company information and as a result, Promens approached us to create theirs.
We have taken the Promens brand and enhanced elements of it to create a piece of work that is instantly recognisable as belonging to Promens. The use of the logo and corporate colours is key to this and the result is a clean, crisp, corporate report.
As with the Polymoon project, we have chosen to use strong photography to depict each section of the report. We have combined abstract product shots, with lifestyle images and backed them up with abstract use of the company logo, creating a visually impressive document.
This annual report received extremely positive feedback from the Icelandic Stock Exchange where it was seen as a market leader.