Polimoon asked Graphitas to design and produce their annual report, based on a series of successful projects that we had worked on for them previously. They were particularly keen for us to work on this project as they required something a little more creative than an average annual report, and commented that our creativity was second to none.
The report itself is bold, colourful and image rich. We have taken an extremely graphical approach in presenting company data, which really lifts the information from the page.
The main driving force of the report is the bold use of photography. We have taken each section of the report and used a different image, with a positive strapline to accompany it. This really enhances each section and creates an interesting introduction to the data.