Advertising Category

 

Facebook Partner Categories launch in the UK

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After a long wait, Facebook’s has finally lauched its much acclaimed Partner Categories to advertisers in the UK, the eagerly awaited behaviours gives a wealth of targeting data to advertisers.

What are partner categories?

Partner Categories... Read More

Facebook Displaying 3 Right-Hand Column Adverts Instead of 2

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Facebook have been making a number of changes to the way it displays its adverts recently with the launch of multi product ads and changing the sizes of it Right-Hand Column Ad images.

As of today Facebook... Read More

Google Testing Live Chat With Businesses From Within Search Results

Google is testing out a new service within it’s search results, that incorporates live chat with businesses via a link that shows whether a business is currently online and launches Google Hangouts (on either desktop or mobile) if they are.

The service is... Read More

Facebook Launch 3 TV Ads Focusing on Friendship

Facebook has launched three new TV ads to underline it’s role in everyday life and the meaningful connections; which arise through using the social network, which now boasts over 1.3bn global users.   Read More

Postcode Targeting with Twitter Ads

As social media giants like Twitter and Facebook seek to improve their advertising platforms and targeting (and networks like Pinterest and Vine step up to offer advertising options), social advertising is an area that you should become a lot more familiar with.

Twitter is a global... Read More